I’m Patrycja, connecting independent creators with brands that play fair.

What I Do

I specialize in building partnerships between brands and creators who have a real, trusted relationship with their audience.
I carefully select who I work with – the creators I represent don’t accept every deal that comes their way. They collaborate with fewer brands, but those partnerships are meaningful and authentic. As a result, their audiences stay loyal, engaged, and confident that they’ll never be misled by poor offers or low-quality products.

What truly sets these creators apart is not just their expertise or years of experience, but above all their communities – engaged, active, and genuinely connected.

I don’t believe in “influencers performing.” What works are people who build relationships. Creators who deliver real value through their content. That’s why in their work, advertising is never the main purpose – it’s simply an addition to content created first and foremost for the audience. For them, sponsored partnerships are not the goal of creating, but a natural extension of what they already do for their viewers.

A laptop displaying a wireframe design for a website. The screen shows multiple pages with sections labeled for a landing page, product details, and about information. The background contains a blurred backpack.

I have spent over a decade working at the intersection of media, advertising, and technology. From producing prime-time TV shows at TVN Turbo to co-creating international projects like The Great Folding Test – featured in major global outlets such as Bloomberg, BBC World News, The Verge, and The Guardian – my career has always been about combining quality content with audience trust.

Through my education, I am a journalist with two specializations – press and television – which makes journalistic ethics a cornerstone of my work. Today, I focus on building ethical, value-driven partnerships between brands and creators – where everyone wins, and the audience always comes first.